Peter MuReading Journal

January 27, 2024

Poor Charlie's Almanack

Poor Charlie's Almanack

Charles T. Munger

Third, with so much success coming, we must avoid bad effects from envy

12:53 AM

The best way to avoid envy, as recognized by Aristotle,[54](#Note54) is to plainly deserve the success we get. We will be fanatic about product quality, quality of product presentation, and reasonableness of prices, considering the harmless pleasure we will provide.

12:53 AM

如何避免别人的嫉妒:让我们配得上成功

✎ NOTE

Fourth, after our trademarked flavor dominates our new market, we must avoid making any huge and sudden change in our flavor.

12:54 AM

deprival-superreaction syndrome

12:54 AM

Deprival-superreaction syndrome is a psychological phenomenon that makes individuals react irrationally to the loss or potential loss of something they value. The author uses this term to explain why sudden and significant changes to a product's flavor could trigger this syndrome in consumers, making it difficult to negotiate takeaways and causing irrational behavior, such as in gambling. The author suggests that creating a strong trademark and ensuring availability of the product worldwide can help prevent competitors from taking advantage of this syndrome.

✎ NOTE

everything should be made as simple as possible, but no more simple.

1:04 AM

First, academic psychology, while it is admirable and useful as a list of ingenious and important experiments, lacks intradisciplinary synthesis

1:04 AM

Second, there is a truly horrible lack of synthesis blending psychology and other academic subjects

1:04 AM

The company that needs a new machine tool and hasn’t bought it is already paying for it

1:22 AM